Founder

With over two decades of experience in luxury spatial design, high-end fashion, watches, fine jewelry, edutainment, entertainment, culture, art, tourism, and sports events, I am an entrepreneur, consultant, and executive specializing in business development and the creation, direction, and execution of communication strategies, experiences, events, and luxury projects.

My expertise spans from the initial conceptualization and planning stages to the final implementation, ensuring a seamless and successful outcome. As a passionate storyteller and exceptional creative mind, I possess a visionary leadership style that inspires and motivates those around me.

I am a natural facilitator, driven by self-motivation and a thirst for knowledge. My people-oriented approach and innate ability to connect with others have allowed me to build an extensive network in the Arabian Gulf, Middle East, and Europe. This network provides me with unique insights into various cultures and trends, enabling me to stay ahead of the curve in the ever-evolving luxury industry.